Q4 2020 Performance of Top Android Bingo Games in the UK

As the year 2020 wrapped up, the performance of Bingo games on the Android platform in the United Kingdom saw varying trends. In this analysis, we'll delve into the downloads, revenue, and weekly active user data for the top 5 Bingo games, as reported by Sensor Tower.

Gala Bingo™ - Play Bingo Games experienced fluctuations in downloads, peaking at 6.7K in late November and dipping as low as 2.2K in mid-October. Weekly active users showed a similar trend, with a high of 29K in the final week of December. Despite not generating revenue, the app maintained a strong user base throughout the quarter.

Playtika Santa Monica's Bingo Blitz™️ - Bingo Games generated notable revenue, averaging around 90K to 110K USD weekly, with a slight increase in the festive week of December. Downloads ranged from 2.6K to 4.3K, with weekly active users remaining relatively stable, ending the quarter with 27K active users.

Bingo Story – Bingo Games by Clipwire Games Inc showed a consistent revenue stream, maintaining between 29K and 40K USD weekly. However, downloads saw a significant drop from 3.9K in early October to just 668 in late November. Weekly active users had a surge in mid-December, reaching 28K.

The newcomer, Lucky Bingo – Free Bingo, Win Rewards, launched in late October, saw an initial spike in downloads at 10.7K in its first full week but then saw a decline, stabilizing around 1.6K by the year's end. Active user count grew from a mere 29 in the launch week to 2.1K in the last week of December.

Lastly, Bingo Frenzy-Live Bingo Games from Gluon Interactive Ltd. had a modest revenue performance, with a notable peak of 7.2K USD in the week leading up to Christmas. Downloads showed volatility, peaking at 5.3K in mid-October, while weekly active users saw a high of 14.4K in the same period but ended the quarter at 8.9K.

For more insights into the mobile app market, Sensor Tower's comprehensive data provides a wealth of information on app performance metrics.